Yesterday, Austria’s Ministry of National Defence and Sport, Sports Section announced that they launched a new website and mobile app named “Projekt Rio” to make it easier to track the country’s Olympians and Paralympians who will be competing in Rio at the 2016 Summer Games. Projekt Rio collects and aggregates Tweets, Facebook updates, YouTube videos, Instagram photos and other information about Rio bound athletes using the #wirhabeneinziel hashtag.
At a ceremony unveiling Projekt Rio, Sports Minister Gerald Klug was quoted as saying,”Our goal with the campaign is to give the a glimpse of the Olympic preparation and also to increase the awareness of our athletes Austria to know who will represent the country at the Olympic and Paralympic Games 2016 and support red-white-red athletes along the way. ”
The Austrian government has been actively funding its athletes in preparation for the Games, allocating €5 million (US$5.4 million) a year since 2013. At the 2012 Summer Paralympics, Austria’s 39 strong Paralympic delegation won 14 medals, including 4 gold medals, 4 silver medals and 6 bronze medals.